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refreshingly sustainable – discover FAIR SQUARED


United in our passion for fair trade and sustainability, we are guided by the 17 Sustainable Development Goals (SDGs) set by the United Nations in 2015. FAIR SQUARED is particularly passionate about the ending of poverty and hunger, access to clean water and sanitation, good healthcare and education, gender equality, promoting renewable energy, moving towards responsible consumption, climate action and protecting marine and land life. We implement this through the cooperation with our certification partners and the continuous independent auditing of our standards: The Fairtrade seal ensures a fair price for our producers as well as a so-called Fairtrade premium that must be used for development aid, i.e. to improve living conditions. However, as natural rubber is not included in the Fairtrade raw material list, we are a founding member of the Fair Rubber organisation which applies the principles of fair trade to rubber. This means that our condoms and menstrual cups are also certified fair trade. The Vegan Society guarantees with its seal that our products are free of animal ingredients without exception. FAIR SQUARED is a safe choice for vegans and – since the majority of our products are also halal certified – for Muslims as well.


We rely on the power of nature. All our FAIR SQUARED natural cosmetics are NATRUE certified. This means that our products are made exclusively from natural ingredients. All products are free from genetically modified substances as well as microplastics, palm oil, mineral oils, petrochemicals, synthetic fragrances and artificial preservatives. The formulations of FAIR SQUARED products are developed in-house and constantly monitored.


Only 9% of the plastic waste generated worldwide is recycled, 12% is incinerated and the majority of 79% is landfilled or disposed of in the environment. By 2050, there could be more plastic swimming in the sea than fish. We definitely want to counteract this development and have therefore freed our entire range from all unnecessary plastic and switched to glass since April 2020. Our emissions are compensated, for example, through the procurement of clean and efficient pressure cookers in India and through reforestation measures in the Schaalsee biosphere reserve in Germany. With the introduction of our zero waste reusable system, we make an additional contribution and extend the lifespan of packaging from an average of 6 months to several years!

Fair trade relations, ecological responsibility and a consistent no to child labour and animal testing are of course also part of our principles. What else do we consider to be part of FAIR SQUARED? A multicultural, committed team with the ambition to make the world a better place. Discrimination on any level (e.g. sexual orientation, gender, race, ability) has no place with us and we clearly oppose it.
Take a look around and discover our world of Fairtrade Natural Cosmetics made in Germany ♻️