{"id":21810,"date":"2020-01-20T08:59:55","date_gmt":"2020-01-20T07:59:55","guid":{"rendered":"https:\/\/www.fairsquared.com\/fair-squared\/ueber-uns\/"},"modified":"2026-09-21T11:25:37","modified_gmt":"2026-09-21T09:25:37","slug":"about-us","status":"publish","type":"page","link":"https:\/\/www.fairsquared.com\/en\/fair-squared\/about-us\/","title":{"rendered":"About us"},"content":{"rendered":"\n
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\"Oliver<\/figure>\n<\/div>\n\n\n\n
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Why \u2018FAIR SQUARED\u2019, actually? What\u2019s behind the name.<\/h1>\n\n\n\n

One question we\u2019re often asked is about our name. People often find it a bit of a head-scratcher, too. And that\u2019s despite the fact that, when we set the company up, we thought it was intuitive and logical. But as everyone knows, it\u2019s easy to get it wrong with things like that. \ud83d\ude09 Well, \u2018FAIR SQUARED\u2019 simply means \u2018FAIR\u00b2\u2019, i.e. FAIR squared. There are now several ideas behind it, all of which fit our defined goal, namely: we want to achieve the very best for our partners all over the world. And because, after several years, we know that Fair Trade really does make a difference, we still proudly carry the word \u2018Fair\u2019 in our name. Just as we did when we were founded, we have maintained the international character of our brand and are committed to transparency and creative ideas \u2013 not least because we are continuously recertified by external bodies such as Fairtrade, FSC, the Vegan Society and Fair Rubber, and must therefore fully disclose our processes.<\/p>\n\n\n\n

Fair as a team \u2013 that\u2019s us<\/h2>\n\n\n\n

Fair trade relationships, environmental responsibility and a firm \u2018no\u2019 to child labour \u2013 for us, fairness is practised at every level. What else is part of FAIR SQUARED for us? Our team: a diverse mix, from many countries, with a wide range of skills and perspectives. In this way, we bring together not only these but many other wonderful talents within one company, and we\u2019re proud that such charming people as our staff are working together for a good cause.<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Why \u2018FAIR SQUARED\u2019, actually? What\u2019s behind the name. One question we\u2019re often asked is about our name. People often find it a bit of a head-scratcher, too. And that\u2019s despite the fact that, when we set the company up, we thought it was intuitive and logical. But as […]<\/p>\n","protected":false},"author":51,"featured_media":0,"parent":1001,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-21810","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.fairsquared.com\/en\/wp-json\/wp\/v2\/pages\/21810","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fairsquared.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.fairsquared.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.fairsquared.com\/en\/wp-json\/wp\/v2\/users\/51"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fairsquared.com\/en\/wp-json\/wp\/v2\/comments?post=21810"}],"version-history":[{"count":1,"href":"https:\/\/www.fairsquared.com\/en\/wp-json\/wp\/v2\/pages\/21810\/revisions"}],"predecessor-version":[{"id":21811,"href":"https:\/\/www.fairsquared.com\/en\/wp-json\/wp\/v2\/pages\/21810\/revisions\/21811"}],"up":[{"embeddable":true,"href":"https:\/\/www.fairsquared.com\/en\/wp-json\/wp\/v2\/pages\/1001"}],"wp:attachment":[{"href":"https:\/\/www.fairsquared.com\/en\/wp-json\/wp\/v2\/media?parent=21810"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}